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Paddlefish Sports | Whitefish, Montana

Unique Shopping
Paddlefish Whitefish Beach Shop

Starting with a 6-board fleet in early April 2012, they have grown to an approximately 40-board rental fleet. Collaborating with several other local businesses, they enable them to offer paddle boards for rent as well, such as Great Northern Resort in West Glacier and the Whitefish Bike Retreat. The Paddlefish Sports shop is conveniently located right at City Beach on Whitefish Lake, so you can paddle and play right there, or load up and head to another local waterway of your choice.

Specializing rather than generalizing, they offer the best. Sonny, Kim and crew enjoy opportunities to create adventures, assist in setting & meeting goals, or encouraging experiences that someone may not have otherwise attempted by building skills, confidence and inspiring stoke in a safe, fun learning environment.

They've hosted groups large and small, of all ages, including: Overland Tours, Backroads Tours, The Cycling House, MT Academy, Summit Prepatory and Beyond the Boundaries, plus kids classes at City Beach and SUP based classes in the pool at The Wave.

Paddlefish has been featured in Outside Magazine, Men’s Journal, National Geographic, Backpacker Magazine, and Northwest Travel, Flathead Beacon, Flathead Living, The Whitefish Pilot and The Missoulian for good reason - they take SUP seriously and have fun doing it!

Through actions that demonstrate a generosity of spirit and depth of character, they are very happy and proud to be a part of the Whitefish community! A few of their favorite organizations to support are: Glacier Challenge, WAG race & dog park, Whitefish Lake Institute, First Descents, Riding on Insulin, Flathead Youth Ski Foundation, Flathead Valley Cancer Aid, and local schools and organizations over the years.

Highlights of Shopping Offerings

Paddlefish Sports is Whitefish’s original standup paddle board pro shop & NW Montana’s only SUP-specific shop, providing paddleboards and accessories, for sale and for rent, from the highest quality brands in the standup paddleboard industry today. Their mission is to offer quality products and quality service/instruction, which will lead to a quality experience for customers! They're a small shop with big stoke, serving as the local SUP source since Spring 2012.

They offer ACA-, WPA- and PaddleFit-certified SUP instruction, on an individual or group basis, Yoga On Board and Pilates On Board sessions. Also watch for SUP fitness workouts, races and fun casual group paddles. Outstanding service, selection & value is our promise!


Monday - Saturday 10am - 6pm & Sunday noon - 6pm all summer. *weather dependent

Seasons or Months Open

Memorial Day to Labor Day (Beach Shop Location) Sept. to May (by appointment: rentals, personal instruction, & retail board sale)